Going, Going… Gone

03 November 2009 Categories: Announcements, blog

Probably more than once there’ve been times when you’ve thought you knew what was going to happen. You were absolutely, positively, take-it-to-the-bank sure of it. Only to find out later your assumption wasn’t so accurate. Maybe not even in the same hemisphere.

That’s what happens a lot with weather forecasts, as it relates to affecting every day life. You see the weather forecast in TV in the AM as you’re rushing to get the kids ready for school and yourself out the door for work. You focus on the “big picture” for the day – is it gonna be sunny or cloudy? Is it gonna rain? Snow? How windy? How hot/cold? Then you take the generalized forecast and off you go.

Then you get to your kid’s soccer game after work, or meet up with a colleague for a quick 9 holes of golf. Or get in your car to drive to that fund raiser across town, or another town an hour away. And the weather ain’t anything like what the TV weather person said it was gonna be 8 hours earlier.

This happens to us all the time, because the TV weather person or gal, earnest and good as she or he is, can’t tell you what the weather is likely gonna do at the EXACT locations where you will be, in the time frames you will be there. That’s because they don’t have the geo-spatially accurate forecast tools that gives them the locational accuracy you need. Furthermore, the weather they’re regurgitating is for fixed weather reporting sites that may be miles from where you are or plan to be.

We’re different. We have the geo-spatial tools to give you the forecast for the places you actually want to know about, and we’re not bound by fixed-site forecasts either. And all this is inside WxFix, which you can use throughout you day, every day, to know the forecasts for the places YOU and your family are going be. Only you know what you’ll be doing, where and when. With WxFix, you have an app at your beck and call that syncs the weather with your day, you week, your life.

So, listen to the weather person as you drink your morning coffee. Then have WxFix give you the real scoop on the weather the rest of the day, for wherever you are or plan to be going.